I have fixed the maximize clicks bidding strategy with broad match keywords. Receiving clicks but at an avg CPC of INR 200. So how to reduce the avg CPC value and increase leads
Note: Before 8 days we registered the domain and kick-started the campaign. applied to maximize conversions bidding strategy but my ad received a very less impression. So changed to max clicks.
Rs.200 CPC on a broad match keywords is too much. It should not go above Rs.50, but it also depends upon your target market.
We will suggest you to out a cpc limit in your campaign and ensure to take only relevant keywords.
If you want result, then you must have Good LP and properly optimized campaign.
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