Digital Marketing Forum › Forums › Instagram › Can one Use Instagram for Business Branding and Sale
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July 17, 2021 at 9:12 am #76P B RaoGuest
Is Insta a good platform for a B2B Service provider whose goal is to sell his services?
- This topic was modified 3 years, 5 months ago by Anil. Reason: title improvement
July 17, 2021 at 11:28 am #92DEVI HARITHA SGuestYes. B2B services involve the transaction of services from one business to another.Instagram is a fantastic platform for B2B marketers. Instagram is all about consistency visibility using hashtags and aesthetic appeal. With more than 600 million users it’s a gold mine for connecting with your current and potential customers.You just have to max out the potential of your CRM.
July 17, 2021 at 11:48 am #93kulasGuestInstagram is a very huge social media platform right now. Many people is already using social media platforms to promote their online businesses and online services.
During this time of crisis/pandemic it is much advisable to use online platforms for Business Brandings because social media or using Instagram for an instance is already part of their daily routine and given the fact that social medias (Instagram) is very much easy to access than other ways is a huge boost to your Business Branding. Instagram’s paid advertisements and Instagram Users with a huge following can help is also gonna be a huge help to you.July 17, 2021 at 7:18 pm #95Kamlavathi Ravichandran MudliyarGuestYes! Instagram is a great platform to promote your business. Advertising on Instagram offers incredible opportunities to all kinds of businesses reach their target audiences and drive sales. From big and popular brands to local shops, businesses around the world are driving great results with Instagram! Around 80% of Instagram users make their purchase decision based on something they saw while browsing Instagram.
If you haven’t already started selling on Instagram, you may be missing out on a massive opportunity.
First You need to setup your Instagram business profile and it should have a good profile picture that represents your brand well like a logo and a well crafted bio that includes a short and clear description of your business to let people know about your business and finally you can add your website’s URL. This is a great place to drive traffic from your individual posts and stories.
Your Instagram business profile is the first thing a customer will notice as your brand, so it’s important to make a great impression and entice people with aesthetic posts to follow your business.
Use Instagram Ads to Reach Your Target Audience
Running your own Instagram ad campaign isn’t a rocket science, but it can be pretty difficult to many small business owners and influencers who haven’t done it before.
The easiest way to run ads is by promoting posts you’ve already posted on Instagram. Just select the post you want to amplify and hit the “promote” button.
You can start with a small budget and run your ad for just a few days to test things out.
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