A campaign is a structure that holds everything together. This is where you determine things like budget and start/end dates. You do not worry about things like targeting, placement or bidding when creating a campaign. Those things come later. A campaign is made up of at least one ad.
More than 2 billion people use Facebook every month, so whatever your business target audience is, you can be sure to find it on one of the group’s platforms.
Now that you know the reasons why you should include a Facebook marketing agency in your digital marketing strategy, let’s discover how to launch Facebook ads campaigns step by step.
i) Choose the objective of your campaign
ii) Choose the audience to reach with your campaign
iii) Choose the placement of your ad
iv) Define your campaign budget
v) Choose the format of your ads
vi) Live/ Launch your Facebook ad campaign
vii) Measure the performance of your ads
Listed below are Facebook demographic statistics of Facebook users-
i) Users ages between 25-34 years represent Facebook’s largest audience.
ii) 73% of college-educated internet users are on Facebook, as are 70% of people earning more than $75 a year.
iii)70 % of Facebook users claim that they visit the site daily, with 49% checking the platform ” several times per day”.